Human nature is an interesting case study. In the absence of information, we tend to create our own. Think about it.
How often do we hear sentences that begin with, “Well, this must be what is going on. They would tell us otherwise…”. Or. “I can put two and two together and this is what I think is happening…”. It’s classic behavior.
We make up our version of the truth if no one is keeping us informed.
Simple problem with a simple solution, right? But it is often the most common, yet difficult problem facing businesses today. Leaders’ intentions are well-meaning but unfortunately, the follow through doesn’t always occur that plays out those good intentions.
So, what is the solution? It really is true…you can’t communicate enough in your organization. It starts with the vision – where is your business going?
It’s a simple fact: people are drawn to activities and causes that inspire them. And that inspiration comes from vision.
Is your organization trying to grow a specific product or reach a certain demographic? Then that’s what your employees need to hear…and they need to hear it often. How visible is your vision throughout your organization? How often is it talked about?
People are hungry for vision. They really do want to be involved in something that matters. Give them a reason to “sign up”!
Not sure what your vision is? Then slow your world down and answer this question. It will transform your business. Finding your clear vision may take some time and more than likely, it will simplify your activities calendar. And at the end of day, your business will emerge with a clear, strategic path for the future.
That’s your message. Talk about it.
And to answer the question…no, it’s not possible to communicate too much!